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Sales enablement
Sales enablement & product knowledge.
Partner with Sponge to develop high-quality, immersive digital learning experiences that transform sales enablement into a cornerstone of your company's success story.
Whether it's training your sales team, or creating customer education solutions, our bespoke learning is delivers a premium experience that lives and breathes your brand. We excel at both design and production, creating unforgettable learning moments that provide up-to-date product information and continually refresh critical sales skills.
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20+ years leading innovative learning programs for global multinationals.
Bespoke customer education training
Create "wow" throughout the customer lifecycle.
Create "wow" throughout the customer lifecycle.
Use immersive, intuitive, and hyper-engaging digital solutions that bring your brand and product to life for your customers at pre-sales and throughout the customer lifecycle.
At Sponge, we have deep domain experience in pushing the boundaries of what customer training can look and feel like - focusing on emotion, change strategy, and consumer-grade UX/UI for premium, end-to-end customer wow-factor.
Sales skills development
Fully digital or blended sales & product knowledge training.
Some elements of inductions and knowledge sharing are best delivered in person, but that’s not always possible, especially in a hybrid new-normal, or across global teams.
With Sponge, you get a long track record of experience in building flexible, global, and blended sales training programs – comprising as much or as little in-person contact as you need.
These can be rolled out across multiple territories and in multiple languages - and yet there's no need to compromise on engagement, with compelling storytelling, immersive simulations, and other engaging techniques to help create a real-world feel to training.
Custom sales training
Custom digital sales training & blended learning programs.
Starting with a consultative process to define and refine your commercial objectives, our Learning Experience Consultants will develop a bespoke training solution - either fully online, or blended, with face-to-face or facilitation elements.
- Sales onboarding & induction
- Just-in-time online learning
- Sales planning & forecasting
- Commercial skills for salespeople
- Simulations and immersive training
- Blended learning programs
- CRM and sales process training
- Customer service training
- Dealing with vulnerable customers
- Negotiation skills training
- Global sales training for multiple territories
Client story: Customer Education
Snap Inc.
Snap Inc.
A vision to upskill the world in Augmented Reality.
Groundbreaking customer training through an AR learning hub for a global audience.
Client story: sales training
Global sales training
Global sales training
at Paypal
Captured in one of our video series, "Expert Views", Michele Larkey Learning Experience Designer at PayPal, shares the experience of partnering with Sponge to deliver foundational sales training for a global team of 1000+ sales personnel.
1000+
Sales personnel upskilled.
"What we're hearing is that it's truly resonating... Storytelling is an age-old device. Our brains are wired for that so people are really enjoying that piece."
Michele Larkey
Learning Experience Designer, PayPal.
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Learning consultancy.
From global learning strategy, to experience definition and design, meet your strategic partner.
Bespoke programs.
Custom digital learning, blended training programs and sales academies.
Want to learn more?
Explore our thought starters.
JD Dillon brings over 20 years of experience enabling frontline workforces to the ULP, from his start as a Disney cast member to roles in L&D and authoring “The Modern Learning Ecosystem”.
In this blog post, we explore three key indicators that the problem you're trying to solve requires a strategic approach, rather than simply delivering more learning.
In this article, Beth Chudley, a Lead Learning Experience Consultant at Sponge, draws on insights from client projects to spotlight what new hears often think but don’t say about onboarding. From pre-day one doubts to feeling unprepared, she outlines key pain points and the steps you can take to turn generic, by the numbers onboarding into an unforgettable first touchpoint.
It goes without saying that considering ROI when designing learning is important. But how can we prove where that return is coming from or, better yet, pinpoint the exact behaviour we know will see the biggest ROI? We explore just that in this blog post.